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Gartner Highlights IxReveal in Recent "Cool Companies in Customer Relationship Management" ReportCompany's IxReveal Product Earns Cool Status by Tackling the Challenge of Analyzing Unstructured Data and Turning it into Usable InformationJacksonville, FL (April 12, 2005)IxReveal™, a leader in advanced analytics for unstructured data, today announced it is featured in a recent report by leading industry analyst firm Gartner, Inc. Deemed a "cool company in customer relationship management," IxReveal received high marks for breaking new ground in an established segment of the CRM applications market, delivering increased client value in what appears to be a mature market.Ren Mohan, Founder and CEO of IxReveal, said, "We're honored to receive this recognition from Gartner, considered to be the gold-standard of industry analyst research. IxReveal is making great strides in turning free text customer feedback into usable information, which is invaluable intelligence for any organization." While many organizations have formal feedback forms at their Web site or enable their call center staff to capture client comments via free-text call center notes, few are really identifying the business-critical patterns and information in this unstructured data. By using IxReveal, the free-text and unstructured data is parsed and trends and patterns revealed. From this information, organizations can take the actions appropriate to the circumstances, such as changing an enterprise business process, identifying new product opportunities or addressing requirements inherent to clients in a specific geographical region or market segment. Mohan continued, "In addition to IxReveal's role in CRM, the product has been well received in the public sector, especially by federal agencies monitoring security and safety concerns." The Gartner report, number G00126925, was published 22 March 2005. It is available for purchase directly from Gartner, Inc. About IxRevealIxReveal is a leading text analytics software company that transcends current search and business intelligence technologies. The company’s solution-based products are unique in their capacity to transform large volumes of unstructured and structured data into actionable intelligence. IxReveal’s award-winning product lines, uReveal™ and uReka™ (www.ureka.info), also allow researchers to collaboratively share concepts and findings.Clients include leading multinational corporations, financial institutions, law-enforcement agencies, universities, health organizations, and major federal agencies with data-intensive mandates in areas such as intelligence, security, finance, health-care, homeland security, and crime/fraud prevention. IxReveal is based in Jacksonville, Florida. For more information, visit www.IxReveal.com. # # #
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